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Company Spotlight: Spyra

October 25, 2011

What they do:

Spyra specializes in making strategy games for the iOS and Android platform that are targeted towards the under-served and growing adult male midcore market.

Why they will win:

  1. The founding members of Spyra have impressive backgrounds in management and production at Zynga, Playdom, Playfirst, Outspark, EA, Google, Proctor & Gamble, and Microsoft.
  2. They are data junkies, and understand all the right levers to pull in order to grow and monetize their games.
  3. Within 1 month at Yetizen they created key partnerships and raised funding towards their analytics infrastructure and first game launch.
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